Exclusive Research Partner:
From our roots as a neuromarketing research agency to being a world-leader in predictive marketing insights, our core mission has remained the same: To help marketers get better insights about the effectiveness of their ads and visual assets.
In 2015, alpha.one was born out of a clear need from marketers to make science-driven decisions about the effectiveness of their creative content.
So, we put together a team of the best data and neuroscientists to create a world-leading neuromarketing agency. We employed methods such as fMRI and EEG on behalf of some of the biggest brands in the world to help them understand what makes effective content. However, as our clients rightly pointed out, neuromarketing methods can be expensive and time consuming.
This led us to change our focus over recent years, partly in thanks to the significant improvements in AI, shifting to developing AI-driven solutions. By combining neuroscience and computer vision, like we do in expoze.io and junbi.ai, we are able to help marketers make informed, science-driven decisions without the need for costly and time consuming research.
Our predictive models are tried and tested, from YouTube ads to packaging design
Our saliency predictions are an industry-leading 95% accurate
Years of research, benchmarking and learning - culminated in better, AI-powered insights
Working hard behind the scenes to bring you the best AI-powered insights.