Daan van der Wiele
Daan van der Wiele
Co-Founder, Marketing & Product

Daan van der Wiele is the co-founder and Head of Marketing & Product at alpha.one. A leader in marketing and product management, Daan brings extensive expertise in driving company growth and innovation. At alpha.one, he oversees the teams responsible for marketing, development, and product, ensuring seamless integration and execution of strategic initiatives.

In addition to his role at alpha.one, Daan is also at the helm of expoze.io and junbi.ai, where he continues to push the boundaries of product development and digital marketing. He runs an advisory firm, nxt | GEN, offering strategic insights and guidance to various organizations.

Expertise and Contributions:

Daan's articles provide valuable insights on company updates, conversion optimization, and YouTube-related topics. With a strong background in product management, digital marketing, and both product and marketing strategy, his writings are a rich resource for anyone looking to enhance their understanding of these areas.

Professional Roles:

  • Co-Founder and Head of Marketing & Product at alpha.one: Leading the charge in marketing and product development.
  • Founder of expoze.io and junbi.ai: Innovating in the fields of product management and digital solutions.
  • Advisory Firm Leader at nxt | GEN: Providing expert advice on product and marketing strategies.
  • Advisory Board Member: Serving on the boards of CrowdRock and Korum.io, where he contributes his extensive knowledge and strategic vision.
  • Global Digital Project Manager & Digital Consultant at VEON: Spearheaded the design, implementation, and rollout of marketing automation tools (Marketing Cloud, Social Studio) and communication platforms (Poppulo, Digital Signage) across VEON, optimizing marketing funnels, internal communications, and corporate communications for over 40 departments in 6 brands.
  • Social Insights Analyst at KPN: Designed, implemented, and delivered key Salesforce solutions used by over 200 agents across KPN and its brands, including core architectures for Webcare, MarCom, reporting frameworks, and Marketing Cloud functionalities.

Top Skills:

  • Product Management
  • Digital Marketing
  • Product Strategy
  • Marketing Strategy

Connect with Daan:

Recent Posts

A laptop that show A/B testing through an attention prediction platform
Design
This Is How We Improved Our Website With A/b Testing

Find out how we doubled and sometimes even tripled our homepage click-through rates with help from our AI-based eye-tracking platform.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
A screenshop of an attention prediction platform predicting attention for a YouTube ad. Different YouTube videos are listed on the right, whereas attention is being predicted on the selected ad
Marketing
How to Test Your Online Ads With an Attention Prediction Platform

Discover how attention prediction platforms can enhance your marketing campaign. Test social media, display, and YouTube ads for maximum impact!

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
A man with data being processed around him through an AI
Marketing
How to predict attention with Artificial Intelligence

Explore how computers can learn to see like humans, revolutionizing industries like marketing and design. Discover more in our blog!

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
Tropicana juice packaging, before and after
Retail
How To Avoid A Spectacular Packaging Redesign Failure

Learn from the story of the famous juice brand Tropicana and their critical mistake in package design. The mistakes could have been avoided.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
Two women and a man looking at each other and laughing, with their laptops open in front of them
Conversion Optimization
Here Is How Product Hunt Can Achieve Outstanding Results

Do you want to discover the latest technology or want to reach more people with your platform? Find out why Product Hunt could be the solution.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
A person playing a game on play station, which just the playstation remote, TV and speakers visible in the image
Marketing
Growth Of In Game Advertising: Obnoxious Or Genius?

In-game advertising is growing rapidly, but is it actually a good marketing strategy? Find out the answer with the help of some amazing examples.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024

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