Daan van der Wiele
Daan van der Wiele
Co-Founder, Marketing & Product

Daan van der Wiele is the co-founder and Head of Marketing & Product at alpha.one. A leader in marketing and product management, Daan brings extensive expertise in driving company growth and innovation. At alpha.one, he oversees the teams responsible for marketing, development, and product, ensuring seamless integration and execution of strategic initiatives.

In addition to his role at alpha.one, Daan is also at the helm of expoze.io and junbi.ai, where he continues to push the boundaries of product development and digital marketing. He runs an advisory firm, nxt | GEN, offering strategic insights and guidance to various organizations.

Expertise and Contributions:

Daan's articles provide valuable insights on company updates, conversion optimization, and YouTube-related topics. With a strong background in product management, digital marketing, and both product and marketing strategy, his writings are a rich resource for anyone looking to enhance their understanding of these areas.

Professional Roles:

  • Co-Founder and Head of Marketing & Product at alpha.one: Leading the charge in marketing and product development.
  • Founder of expoze.io and junbi.ai: Innovating in the fields of product management and digital solutions.
  • Advisory Firm Leader at nxt | GEN: Providing expert advice on product and marketing strategies.
  • Advisory Board Member: Serving on the boards of CrowdRock and Korum.io, where he contributes his extensive knowledge and strategic vision.
  • Global Digital Project Manager & Digital Consultant at VEON: Spearheaded the design, implementation, and rollout of marketing automation tools (Marketing Cloud, Social Studio) and communication platforms (Poppulo, Digital Signage) across VEON, optimizing marketing funnels, internal communications, and corporate communications for over 40 departments in 6 brands.
  • Social Insights Analyst at KPN: Designed, implemented, and delivered key Salesforce solutions used by over 200 agents across KPN and its brands, including core architectures for Webcare, MarCom, reporting frameworks, and Marketing Cloud functionalities.

Top Skills:

  • Product Management
  • Digital Marketing
  • Product Strategy
  • Marketing Strategy

Connect with Daan:

Recent Posts

Tropicana juice packaging, before and after
Retail
How To Avoid A Spectacular Packaging Redesign Failure

Learn from the story of the famous juice brand Tropicana and their critical mistake in package design. The mistakes could have been avoided.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
Two women and a man looking at each other and laughing, with their laptops open in front of them
Conversion Optimization
Here Is How Product Hunt Can Achieve Outstanding Results

Do you want to discover the latest technology or want to reach more people with your platform? Find out why Product Hunt could be the solution.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
A person playing a game on play station, which just the playstation remote, TV and speakers visible in the image
Marketing
Growth Of In Game Advertising: Obnoxious Or Genius?

In-game advertising is growing rapidly, but is it actually a good marketing strategy? Find out the answer with the help of some amazing examples.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
Figma and it's logo in the middle with different design symbols surrounding it
Design
9 New Display Ad Testing Templates For Figma

Improve your ad testing capabilities with these new display ad templates. Test your ad designs now in a real environment.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
A woman looking at her laptop with a shocked expression
Design
7 Simple Reasons Why Your Website Is Underperforming

Your website is the face of your business, so is it the best it can be? Find out why your website could be underperforming currently.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024
An image of a YouTube online ad on a phone
Marketing
6 Tips to Make a Better Online Video Ad

How do I spike viewer attention for my YouTube ads? Improve your online video ads with these 6 tips based on neuromarketing principles.

Daan van der Wiele
Daan van der Wiele
Jun 21, 2024

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