Marketing

The latest insights and expert resources on all things marketing, neuromarketing and advertising

A laptop which shows an AI bot in it with a stack of pencils kept on the left side of the laptop
Marketing
AI Marketing Automation: What You Need To Know

Looking for a smart strategy to enhance your marketing and productivity? Try AI marketing automation. Learn how you can use this and the tools available.

Las Vegas Sphere displaying different colors on it with the word "sphere" written on its center
Marketing
Attention Marketing and the Las Vegas Sphere: A New Era for Ads

Can Las Vegas Sphere redefine Attention Marketing? Discover how this stunning spectacle captivates audiences and changes the game in advertising!

Nandini AgarwalNandini Agarwal
Nandini Agarwal
April 17, 2024
A woman against yellow background wearing black VR headset
Marketing
What is Metaverse Marketing and How Can I Do It?

Learn about what it feels like to indulge in Metaverse Marketing and if your brand should start advertising in it.

Nandini AgarwalNandini Agarwal
Nandini Agarwal
April 22, 2024
Drake's album cover with drake's picture in the background
Marketing
Drake's 'For All The Dogs' Album Release: A Lesson in Attention Marketing

Market like Drake's 'For All The Dogs' & become #1 in attention marketing!

Nandini AgarwalNandini Agarwal
Nandini Agarwal
March 26, 2024
someone holding a tiny dart-board, with the arrow placed in the middle and on the right side the words ADS are written vertically
Marketing
7 Essential Rules for Achieving the Perfect Balance Between TV and Online Video Ads in 2024

Learn the 7 rules for balancing TV and online video ads in 2024. Learn about adapting to changing viewer habits and maximizing reach and cost-effectiveness

Nandini AgarwalNandini Agarwal
Nandini Agarwal
March 18, 2024
A lens with an iphone in the middle where a girl is recording herself. The lens has a huge youtube shorts logo in the middle
Marketing
How Does The YouTube Shorts Algorithm Work?

Explore the inner workings of the YouTube Shorts Algorithm in 2023. Uncover strategies to make your Shorts stand out and boost visibility.

A graph on a wooden table, with a person pointing at a chart with their pen
Marketing
Attention Metrics: Is this a better measure of advertising success than performance metrics?

Unsure how to measure marketing success? This blog unveils the best strategy and explores current trends that will reshape your metrics approach.

New York times square with big advertisement billboards
Marketing
What Is Attention Marketing?

Master attention marketing for success. Learn to leverage it in marketing with real-time examples.

A person holding thee emojee faces in their hand. The faces being sad, happy and neutral.
Marketing
Affect Heuristic in Your Ads: How Buyers Make Decisions Based On Emotions

Are emotions crucial in ads? Discover how big brands leverage emotions to make history in advertising. Learn about affect heuristic and its practical uses.

A girl on a yellow background looking confused
Marketing
Why Your Ad Isn't Receiving Enough Attention; Our Chat with Klaas Weima

Learn from Klaas Weima, best-selling author on why it's becoming harder to get our audience's attention. And six key attention triggers for your next ad.

A girl starting at her computer screen, touching her eye glasses with one hand, looking focused
Marketing
Why measuring Attention is one of the smartest and simplest things you should be doing

Let's examine why measuring attention is one of the smartest and simplest things you can do.

A grandmom sitting with her two grandkids, all looking at a phone that one grandchild has
Marketing
Why Is My Attention Span So Short Now?

Why is our attention span decreasing? Do we now have the attention span of a goldfish? Find out the surprising answer.

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