Bringing together predictive attention and engagement metrics with advanced contextual YouTube targeting capabilities, marketers benefit from greater precision and efficiency in planning and executing ad campaigns 

‍June 19, 2024 - (Amsterdam) junbi.ai, a trailblazer in AI-driven marketing solutions, and VuePlanner, a leader in YouTube video ad planning and optimization and member of the YouTube Measurement Program (YTMP). This collaboration is set to transform the landscape of YouTube advertising by merging junbi.ai’s state-of-the-art attention-based ad creative scoring technology with VuePlanner’s extensive video ad planning and contextual targeting capabilities.

Advertisers can now improve their YouTube campaigns with the integration of junbi.ai’s advanced AI technology. This groundbreaking platform analyzes visual elements on an ad and contextual level to predict viewer engagement, offering valuable insights into how well an ad will capture and maintain audience attention. These insights empower VuePlanner’s clients to optimize their ad creatives, ensuring they deliver maximum impact and engagement.

By leveraging predictive attention and engagement metrics, advertisers can now refine their creative messaging on YouTube, the world’s largest video platform, with newfound precision and confidence.

"Having vetted junbi's technology over the past year, we are excited to add their creative optimization technology to our holistic YouTube campaign optimization product suite. Advertisers will now have access to predictive attention and engagement metrics to guide their creative messaging," said Jeremy Stewart, Chief Product Officer and Co-Founder of VuePlanner.

“We are thrilled to partner with VuePlanner and bring our attention-based scoring capabilities to a broader audience in the United States,” said Daan van der Wiele, Co-Founder of junbi. “This collaboration marks a significant milestone for junbi.ai as we continue to innovate and provide advertisers with the platforms they need to succeed in the competitive digital landscape. Together with VuePlanner, we are poised to transform the way advertisers approach YouTube campaigns, delivering unmatched value and performance.”

About junbi.ai
junbi.ai is a leading innovator in AI-driven marketing solutions, dedicated to helping advertisers achieve exceptional results through cutting-edge technology. Our attention-based ad creative scoring technology provides deep insights into viewer engagement, enabling advertisers to create more compelling and effective campaigns. junbi.ai is part of alpha.one, an organization that is at the forefront of pioneering research and innovation in the attention prediction software space. Learn more at https://www.junbi.ai.

About VuePlanner
VuePlanner is a leader in video ad planning and optimization and a member of the YouTube Measurement Program (YTMP). VuePlanner specializes in helping advertisers maximize the impact and efficiency of their YouTube campaigns through comprehensive planning and optimization services and works closely with brands and their agencies to uniquely solve the massive opportunity around transparent and brand suitable YouTube video advertising. Based in Los Angeles, VuePlanner has offices in Los Angeles, Scottsdale, Kansas City, Chicago, New York, and Virginia Beach. Learn more at https://www.vueplanner.com.